As we adopt a break neck work ethic, personal time for enrichment is minimized. We strive to enrich what is left of that time in the most obvious means available... by purchasing nice education, cars, clothing, and housing.

Debt becomes the chains that bind well meaning people to the consumer driven machine. Will is caught up in the constant struggle to survive as the 'target' consumer is overwhelmed in growing daily pressures and liabilities. The stress serves to call on an entrenched need to escape or enrich by means of a purchase.

This is because the subconscious becomes a primary tool in the digestion of the daily static media bombardment. It is preyed upon and in time all defenses are subverted as the victims are further ensnared in the only environment they've known, the consumer trap. They have become slaves to their debt.

Your purchases are liabilities.