A conversation with Jonathan Ive (Apple's Design Maven)
tags:A clip from the 2009 documentary "Objectified" which is all about industrial design. Here, we see the wonderfully creative genius of Jonathan Ive, as he talks about the Mac, and specifically the Unibody design of the MacBook/MacBook Air & MacBook Pro.








Stumble This








apple keyboards are cold to the touch and uncomfortable to use . the default mouse is frustrating im afrade 4 buttons are better than 1 (harder to learn but faster once mastered). I ohnistly don't think you can produce stuff faster on an apple pc than you can on a custom pc , also the custom pc will afford the user far more comfort and hardware speed for a far cheaper price.
the majority of the time apple design is like what dyson hovers have become its design for design sake all part of there marketing kind of like how many clothing brands operate. granted every now and then they do come up with valid and usfull design that benefits usability and function but then they try to transfer that to other products or aspects of the company it simply dose not apply to.
But most of all I Hate the anal superior attitude that the company enjoys to perpetuate and many of its users seem to enjoy. I don't mind it if a user is enjoying a good product and merly stating the facts for example I pods , imac laptops , can be very good devices for specific types of user but its when people blindly follow the entire company and all of its products. its like console fan boys or people that blindly follow AMD over lintel.
apple often end up making what I would consider to be fundamental product flaws in the pursuit of visual design. As i said the 1 button mouse is just plain stupid , the shiny back on ipods that gets scratched up, the lack of screen protectoin on ipods forcing users to put them in a case if they want the screen to remain visable , the ipod nano easy breakable scree, The lack of connectivity on the laptops. having the pc in the same unit as the screen forces the user to replace both costly devices when one brakes or malfunctions.
I do wish whoever that more companies used brushed aluminium to encase gadgets if apple are good at anything its sturdy laptop cases.